How much do you use social media for professional purposes? As social media use among medical professionals continues to climb, we’ve also seen an uptick in discussions on the topic at medical conferences. Today, we are highlighting some of the most interesting conference presentations on the use of social media in the healthcare community.
1. Social Media for the Surgeon: Lifelong Learning, Engagement, and Reputation Management
Dr. Deanna Attai, 2016 American College of Surgeons Leadership and Advocacy Summit
Dr. Deanna Attai, a breast surgeon at the David Geffen School of Medicine at UCLA, gave this talk at the 2016 American College of Surgeons Leadership and Advocacy Summit in April. Dr. Attai includes step-by-step how-to’s on getting started with social media as a doctor, and shares these words to live by online: “Don’t lie, don’t pry, don’t cheat, can’t delete, don’t steal, don’t reveal.”
2. Residency and Social Media: Triple Threat or Triple Promise (Allegheny Health Network)
This presentation was given at the 2016 APDIM Chief Resident Meeting in April, by four doctors on the faculty of the Allegheny Health Network residency program in Pittsburgh: Dr. Joan Devine, Dr. James B. Reilly, Dr. Abirami Janakiraman, and Dr. Nicole Sacca. They explore both the benefits and pitfalls of social media, especially for medical residents, as they travel the road from student to doctor. The presentation includes basic rules of engagement to build a truly professional presence online, as well as how to avoid HIPAA violations.
3. Time for Physicians to Get Social
Dr. Edward Mariano, 2015 American Society of Regional Anesthesia and Pain Medicine
At the 2015 American Society of Regional Anesthesia and Pain Medicine meeting, Stanford anesthesiologist Dr. Edward Mariano, shared a comprehensive guide on how healthcare professionals can curate and build your online reputation as a clinician, with platforms such as Doximity and Twitter. Dr. Mariano also shares actionable tips on how to leverage social media to promote and expand the reach of your published research.
4. Nurse Practitioners and Social Media: What's Your Networking IQ?
Dr. Melanie Keiffer, 2016 California Association of Nurse Practitioners Annual Education Conference
Dr. Melanie Keiffer, Associate Professor from the School of Nursing and Health Professions at the University of San Francisco, presented this talk at the California Association of Nurse Practitioners Annual Education Conference. Keiffer focuses on using social media as a tool to educate and connect with patients. She suggests using podcasts, Youtube and blogs to engage patients where they are already hanging out online.
5. The Nuts and Bolts of Social Media. AKA: How Do I Use This Stuff?
Dr. Neil U. Lall 2016 American Society of Neuroradiology Annual Meeting
Want to improve your social media presence at your annual meeting? Resident and Fellow Section Chair of the American College of Radiology Dr. Neil U. Lall has you covered, with step-by-step tips on how to effectively use Twitter, Facebook and other mediums, while still protective your privacy.
Have you learned anything recently about how you can more effectively incorporate social media into your professional life? Tweet @Doximity and let us know!